Meta is researching a new social network to challenge Twitter.

Meta is researching a new social network to challenge Twitter.
  • Meta is investigating a decentralized, text-based social network to rival Elon Musk's Twitter.
  • This step aims to entice Twitter users seeking alternatives following Musk's rule changes.
  • Adam Mosseri, the head of Instagram, is leading the project, according to Platformer.

Meta is developing a decentralized text-based social network, dubbed P92, which could rival Elon Musk's Twitter. It will be a standalone app, but users can log in using their Instagram credentials, potentially attracting Twitter users seeking alternatives after Musk's rule changes. This was reported by tech newsletter Platformer.

According to spokesperson for Meta “We are investigating a decentralized social network solely for sharing text updates. We see potential for a separate platform where creators and public figures can share timely updates on their interests.”

Meta's project, led by Instagram head Adam Mosseri, aims to expand its offerings beyond Facebook, WhatsApp, and Instagram by entering the space that Elon Musk's Twitter has dominated. 

In decentralized social networks such as Mastodon and Bluesky, each server follows a standardized protocol, which enables them to operate independently and avoid centralized control of content, thereby eliminating the possibility of censorship.

The development timeline of Meta's P92 product is unclear, and it remains uncertain whether the company has commenced the development process. According to a source familiar with the matter cited by Moneycontrol, the project is still a "work-in-progress."

Moneycontrol reported that Meta is examining the possibility of incorporating integrations with current social networks such as Mastodon or Twitter, with the aid of the ActivityPub protocol.

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